When it has been some time as you’ve been certified in Google Advertising (formerly Ad Words), things have changed a bit. Formerly, you need to pass the principles exam and a minimum of one of the specialty exams (hunt, screen, movie, mobile and purchasing ). More info  https://www.certification-questions.com/

And in case you haven’t taken one of those examinations lately, I recommend scanning through the subjects which are very likely to be covered. Here we could see the ‘research’ section for the research exam:

You’ll observe that the previous two subjects are ‘Boost Performance with Optimization score’ and ‘Increase Conversions with Performance Planner’. When I stumbled the examination, numerous queries covered these subjects.

What happens if I fail a Google Advertising examination?

Do not worry. There’s absolutely no penalty for failing among those Google Advertising examinations. All you have to do is wait 1 day before it is possible to retake the examination. And because there are five distinct examinations, you can take one of those other examinations as you’re waiting.

How do I study to the Google Advertising exams?

Learning tools for the examinations are supplied inside Google’s Skillshop learning stage. Every one of those certifications has research tools.

  • Google Ads Hunt Certification
  • Google Ads Screen Certification
  • Google Advertising Video Certification
  • Shopping Ads Certification
  • Google Advertising Measurement Certification

These research tools are mostly text-based. But you may find they include some interactive elements to keep things interesting. Google has some other tools which are really worth checking out, but these aren’t specifically intended to assist you pass the examinations. I suggest Google’s Get Started with Google Advertising show on YouTube and also their listing of best practice tools.

And in case you are seeking to get practical skills and gain significant knowledge for the investigation exam, then it is possible to combine my Google Ads Basics path. Delivered in bite-sized video courses, it is a favorite starter and refresher program and it covers all you will need to establish successful search campaigns.

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